Much of the work that has to be done for ones work to appear on Google first page is in the On Page SEO. In off Page SEO there are a few things that one has to note into account before starting out.
Off Page SEO as the name suggests simply means, most of the things that one has to take note of so as to drive more visitors to his or her site.
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No matter how beautiful your blog or website is, if there’s no one visiting your site. You are inviting failures.
Again even if you have a bigger follower ship, if you don’t know how to convert this traffic to buyers it is nothing.
On this situation, for you to have followers or visitors who are buyers, you need to know their quality in other words. Consider creating contents that’s valuable.
When your content is valuable, your traffic will not resist when you give them some offers to enjoy.
Are you an authority in your industry?
In many instances, we fail to understand ourselves as well as who are really our customers.
You can not create content when you don’t have clients to sell to.
You first have to build them, after that you create a product or service that serves to solve their angry problem.
When you first understand the behaviour of your customers, there’s no way they will fear or fail to buy from you. This is because what you are offering probably solves their challenges.
• Posting On Bigger Forums
This simply getting involved in responding to questions in bigger websites with huge following. When your answer to the question is relevant, that's how you are capable of attracting traffic.
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In such a scenario, you give a brief description about the question while quoting it to a particular post or article in your blog.
This action is how to redirect new visitors to your website. It also goes as far as increasing your following.
• Make your blog mentioned By High Profile Individuals or Organizations
When your blog or business name is being mention by a celebrity with higher dominance in your industry, there are higher chances of your site registering higher number of visitors. And this will simply make your work appear on Google first page.
If done well, this act can result to these traffic being converted to buyers.
This always works well when your brand is being mentioned where most of recurring visitors are visiting.
• Building Back Links
You can achieve this by requesting for links from websites of higher domain authority in your niche.
You can either write to them or identify and look for ways of building back links so as to initiate the page authority.
When you want to achieve this, you look out for broken links in their websites. This is normally caused by these links being not used, or the website has be changed to a new one.
There are tools that you can use while achieving this.
Rectify the previous or current links with broken links or write a new one. Insert a link to one of the post inside your website.
You can email them while describing the problem to them, if they accept you. You can go on and see the kind of conditions governing their businesses.
Try to reach out to as many broken links websites as possible. These will tell the number of back links you are going to build back to your site.
• Guest Posting
This is a situation where by you search for sites that accept and allow other websites to write to them for the benefit of increasing domain authority.
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When you want to achieve this, you have to go to Google or any other search engines and type, the name of your niche + “guest posting”. This command will give you a list of sites that do allow guest posting. When you are accepted by many websites, it enable your work to rank number one on the first page of Google. And this is surely is the dream of every blogger or digital marketer.
• Reaching Other Online Platforms
What about making your website available in bigger sites such as Yahoo Local, Bing, Google my business, Google Map Pack.
Just with a single mention of your brand will make things change at ones. Because these websites have a bigger following, there are higher chances of your site attracting more traffic that will in return becomes buyers.
For instance CNN, you know very well that it has got many follower ship. What will happen when your brand got mentioned there is that, if it has 50m followers.
When 2 million are attracted to your site, 500,000 can turn out to be loyal clients. Again this can increase your domain authority and vote of confidence.
• Reviews And Feedback From Your Clients
Ask your customers to leave comments after purchase. This will help you in which stages or points to rectify and advance.
Focus much of your efforts on this area long enough and soon you will be delighted to see your posts rank high on first page of search engine. Through this not only will you receive much of the traffic but also conversion of this visitors to purchasers.
This act will not only increase your buyers but it will also increase their confidence when staying with you. It enables you to innovate more and more. It also helps you to stay awake on your next move.
Customers complains are being attended and adhered to in relation to their reviews and suggestions.
This act strengthens loyalty of the customers towards a brand.
It also encourages referrals, this is where brand visibility increases due to customers passage of the quality and quantity of the products and services.
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